Helping Hoops began as a simple idea in late 2009. The idea was to bring basketball to kids who don’t enjoy the same opportunities afforded to most of us, and use the sport to instill strong values and achieve social outcomes.

We started as a passion-project and ran one program each week in 2010 before the opportunity to jump to two programs presented itself. It wasn’t until we launched our third program in April 2011 that we realised the true scope and nature of the demand that existed in the community for our style of program, and it was then that Helping Hoops shifted from a project to a community.

Our programs expanded in number and improved in nature. We started to build structure and systems around our initiatives that helped us scale and reach even more kids in need while still delivering the highest possible standard of program.

Off the court, initiatives such as the 24 Hour Charity Shootout, helped sure up our organisation from a financial